Simon Gilham


Strategically minded project lead and brand/integrated designer, with 20+ years’ experience crafting human-centred brands and experiences across omni-channel digital, physical, and experience design touchpoints. Proven track record of successful commercial digital and physical projects in the tech, retail, F&B, hospitality, banking, and sports sectors.

Comprehensive understanding of brand building, branded environments and the end-to-end creative process. Adept at managing tight deadlines, budgets, resources, and collaborating with stakeholders and 3rd party vendors to achieve key objectives. Leverages strategy, data, research, and customer insights to create engaging experiences.

Expertise as a brand guardian, proficient in brand systems, implementation and design and artwork toolkits. Hands-on team leader, identifying opportunities to streamline internal systems and drive team development. Strong advocate for sustainability and inclusivity in design, consistently staying updated on trends, competitor activities, and embracing new technologies to bring big ideas to life.

Experience includes devising and documenting brand systems and 360 campaigns for Google and Hyundai, developing branded store revitalisations for Adidas and Morrisons in retail, delivering customer journey and store of the future projects for Wembley Stadium and Heineken, and driving user experience projects for Google and Fujifilm. Notably, implemented a recent Google project resulting in a 25% sales increase in-store.

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